Samsung S series smartphones are equipped with different chips depending on where you purchase them. Models sold in North America, Taiwan, and China are equipped with Qualcomm Snapdragon chips, while models sold in other regions are equipped with the company’s Exynos chip. The Korean giant will reportedly keep this dual-chip strategy with this year’s Galaxy S25, but Exynos will be left out of the equation.
Trust in Exinos is shaken again
Samsung’s premium phone is powered by Qualcomm Snapdragon 8 Gen 3. Image credit – PhoneArena
That doesn’t mean the Exynos chips are far behind the Snapdragon chipsets. In fact, there are very few complaints about the Exynos 2400, which powers the Galaxy S24 and S24 Plus.
This is a significant improvement from two years ago, when criticism of the Exynos 2200 forced Samsung not to release any Exynos-powered S-series models in 2023.
Rumor has it that the Exynos 2500 will not be seen in any market due to its low yield, which is the percentage of functional chips made during the manufacturing process. galaxy s25 model. This is probably a manufacturing-related issue, but it’s unlikely that a chip design issue led to the yield loss.
In any case, this was another blow to Exynos’ image.
Are MediaTek chips even better?
Until a few years ago, MediaTek chips were only found in low-end phones and were criticized for lagging performance and weak graphics.
The company made a fresh start in 2020 by introducing the Dimensity brand for high-end 5G smartphones. The Dimensity chip offers performance on par with premium Qualcomm chips, and while there may be the odd issue with thermal management here and there, there’s nothing lacking that would prevent it from being used in a high-end phone.
Samsung won’t want to move the S series brand downmarket
The Galaxy S series is a family of premium mobile phones. It is on a different level from Chinese brands like Xiaomi and Vivo, which are famous for their well-balanced specs and price.
Flagship mobile phones are status symbols. Like it or not, we live in a world where everyone values what they can’t have. Therefore, phones with MediaTek Dimensity 9400 may not be rated as highly as phones with Snapdragon 8 Gen 4.
Samsung really has no choice
If Samsung is equipped with all galaxy s24 Models powered by Snapdragon 8 Gen 4 are sure to increase in price, which could deter buyers. The company’s latest foldable device is powered only by Snapdragon chips and is more expensive than its predecessors. This is one of the reasons why it hasn’t sold as well as previous products.
Samsung is in a good position right now. The Galaxy S23 sold well, but the Galaxy S24 is doing even better. Rocking the boat by raising prices doesn’t seem like a good idea.
Samsung can’t make a good choice. If you choose Snapdragon 8 Gen 4, you will have to increase the price. If they settle for MediaTek chips, they risk damaging their brand image. It will be interesting to see how the company deals with this issue.
