On Sunday, analysts expressed doubts about: Apple’s AAPL The long-awaited new artificial intelligence system, apple intelligencesuggesting that high expectations may not be met.
what happened: Bloomberg Columnist mark garman It took ×previously Twittersaid that consumers may be disappointed or confused when new AI features are announced next week.
“Mark my words. When Apple and other companies hype Apple Intelligence for five months and then actually announce it next week, there’s going to be a lot of ‘huh?’ or ‘ “Where is this?” from the consumer,” he wrote.
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why is it important: Apple Intelligence is a collection of AI-driven features designed to improve the user experience across the Apple device ecosystem, including iPhone, iPad, and Mac.
The system combines generative AI technology and personal data to provide users with customized assistance.
Back in September, Apple revealed that its first AI features would be available in beta within the next month. Now that we’re halfway through October, there are hints that it could be released by November.
Developers and participants in Apple’s public beta program already have access to the pre-release version. iOS18.1 Sign up to test Apple Intelligence.
Previously, a top analyst suggested that Apple could charge users up to $20 for advanced AI features, which could further strengthen the company’s business in 2024.
Early this month, JP Morgan analyst Samik Chatterjee He suggested that early momentum for high-end models appears to be slower compared to past launches, mainly due to unavailability of AI features.
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