In addition to the latest earnings, Samsung has started teasing its plans for 2025, including its long-awaited XR devices, the Galaxy S25 series, and cheaper foldable devices.
Samsung has reported that its “Device Experience” division, which includes smartphones, will generate a profit of 3.37 trillion won in the third quarter of 2024, with growth expected to be “limited” in the fourth quarter. . The company plans to “focus on expanding sales of premium products,” including “strengthening its AI strategy.”
Samsung’s post also mentions the first confirmation of the Galaxy S25, which Samsung says will be released “early next year.” The Galaxy S24 series will launch in January, and the Galaxy S25 is largely expected to follow the same schedule.
Based on the evolution of Galaxy AI, MX is aiming to expand sales of ecosystem products such as Galaxy Tab, Book, and wearables, with a focus on flagship products such as the Galaxy S25 series and foldables, and to increase sales growth and profitability. The company plans to improve its performance.
The Galaxy S25 series, which will be released in the first half of next year, plans to enhance sales by enhancing the Galaxy AI experience to promote innovation in daily life and strengthening marketing and experience programs.
Samsung also teased an “XR (eXtended Reality) device” that will be released “in the future.” The XR device was developed with Google and is powered by a Qualcomm chip and Android, and Samsung previously said it would arrive sometime in 2024, but Samsung’s post includes the XR device in its 2025 outlook. , it has been suggested that the device’s launch has been delayed. It was also previously reported that a developer version of the hardware would be available in October, but this did not materialize.
We plan to contribute to the expansion of the Samsung Health ecosystem through the launch of Galaxy Ring this year, as well as enhance the connectivity experience between our products, including future XR (eXtended Reality) devices.
Following Qualcomm’s comments, the XR “device” is believed to be smart glasses.
Additionally, in a separate call (via @Jukanlosreve), Samsung hinted that it may be considering a cheaper foldable smartphone. Specifically, Samsung says it is looking at “ways to lower the barrier to entry so more customers can actually experience foldable products” and “preparing new form factors.” Samsung has previously denied rumors of a cheaper foldable phone, but as sales continue to slump, the company appears to be changing its tune.
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