The iPad Pro (2024) is arguably the best tablet you can buy. Unfortunately, it is also the most expensive. That’s almost certainly why you’re hearing about the sudden decline in demand for tablets.
DSCC’s Ross Young recently published a report noting that the M4 iPad Pro has struggled recently after its promising debut in May. Apple originally expected to ship as many as 10 million 11-inch and 13-inch tablet panels, supply chain analysts said. But that number could fall to just 7 million by the end of the year. That’s certainly not good.
Sluggish sales of the more expensive 13-inch iPad Pro appear to have lowered Apple’s expectations. The tablet costs $1,299 and the 11-inch model costs $999, which are entry-level prices. The most expensive iPad Pro (2024) is $2,600. There may be other factors at play, but it seems clear that high prices are holding things back.
This year’s iPad Pro models are notable for being Apple’s first products to be powered by the M4 chipset. While these two models hold this title, new MacBooks are expected to launch this month with M4, M4 Pro, and M4 Ultra chipsets.
The 2024 iPad Pro features an Ultra Retina XDR display with ProMotion technology with a 120Hz refresh rate for smooth visuals and vibrant colors. It also features a professional-grade camera system and LiDAR scanner for an immersive augmented reality experience and improved photography capabilities. Additionally, the tablet delivers all-day battery life, ensuring uninterrupted productivity and entertainment. This is definitely a powerful machine, but it all comes at a big price.
The iPad Air (2024) was launched at the same time as the latest iPad Pro. This model is also available in 11-inch and 13-inch sizes, starting at $599, and includes many of the same features. unless you are an expert Really If you want all the features the iPad Pro has to offer, it’s not hard to see why someone would choose the Air over the Pro, and why demand is clearly decreasing.
It will be interesting to see where prices for the iPad Pro, a staple of the holiday buying season, settle in the coming weeks. Apple doesn’t offer discounts on tablets in its stores, but third-party retailers like Best Buy and Amazon almost certainly will. We don’t yet know how much will remain.
