With the rollout of Apple Intelligence, we expect a wealth of new and useful features. Image credit: Apple
Some employees believe that Apple is currently lagging behind rivals in the development of Apple Intelligence, but the company expects to establish itself in 2025 with new chips and new models. I am doing it.
Apple is touting the introduction of Apple Intelligence to its latest devices, which will be rolled out slowly over the next few months through software updates. Users will notice several new features and changes starting with iOS 18.1, which is expected to be released by the end of October, including Siri.
however, bloomberg According to the newsletter, some employees feel that Apple is far behind its competitors, and that their competitors are not slowing down on AI development.
For example, ChatGPT’s responses to queries are currently about 25 percent more accurate than Siri, according to Apple’s internal reports. ChatGPT can answer approximately 30% more questions.
Until this gap is closed, Apple plans to focus on features such as promoting timely notifications, summarizing long emails and messages, and partnering with ChatGPT for advanced queries. More advanced Siri, generative emoji creation, and Image Playground will be available starting in early 2025.
Apple tries to make a comeback
Google and other competitors already offer some features that Apple plans to include in future Apple Intelligence releases, such as email summaries.
Apple has so far focused on promoting AI and its ability to perform most tasks on its devices to improve privacy and security. For example, users are informed when external resources such as ChatGPT are used and what user information, if any, is disclosed.
The company is drawing a line in the sand because AI has high resource requirements. Only iPhone 15 Pro and Pro Max and newer models run Apple Intelligence, and the device requires at least an A17 or M1 chipset and at least 8GB of RAM.
Apple has a lot of work to do in 2025-2026 to close the gap between its own development and that of its competitors. We accomplish this by hiring additional engineers, acquiring companies with promising new technologies, and otherwise devoting more resources to Apple Intelligence. development.
While Apple Intelligence matures, the company will focus on providing the hardware to run advanced services as they emerge. The next iPhone SE is expected to have an A18 chip and 8GB of RAM, and the entry-level iPad is likely to receive a similar update sometime in 2025.
According to the report, by early 2026, Apple’s entire Mac, iPhone, and iPad product line will be Apple Intelligence-enabled. The company plans to use this, along with some product redesigns and other updates, to focus on encouraging users to upgrade.
