People buying iPhones and other smartphones may not have AI in mind.
Photo: Apple
Amid the much-hyped announcement of Apple Intelligence features, smartphone users aren’t actually putting AI high on their wishlists when considering a smartphone upgrade, a new study released Friday found. With AI low on their smartphone upgrade wishlist, what do they crave? Longer battery life, more storage, and a better camera are far higher on their list of expectations. is. You know, “classic”.
AI is low on smartphone upgrade wishlists: Study finds smartphone users value the basics when upgrading
As a result, most consumers have low expectations for AI products from Apple, Google, Samsung and others when considering a smartphone upgrade, according to a CNET survey. And this is even more true if AI capabilities require payment, which will soon be the case. And of course, this also includes the Apple Intelligence features expected in next week’s iOS 18.1 and related software updates that Apple hopes will change people’s lives.
Consumers are not (yet) enthusiastic about AI
In fact, the survey found that only 18% of all respondents and 20% of iPhone users said AI integration was their primary motivation for upgrading (and 25% said AI features were not useful). (answer). The number indicating level of interest was higher for teens, at 30%. However, when it comes to the potential for AI capabilities to cost money right away, nearly half of respondents, or 45%, said they were not willing to pay. Perhaps things will change as they come to enjoy and rely on AI capabilities.
In other related information, just over a third of respondents expressed privacy concerns regarding AI features, at 34%.
So what’s really going to get consumers excited about new smartphones? You can probably guess. Longer battery life (61%), more storage (46%), and improved cameras (38%) are time-honoured traditions.
Tips on the foldable smartphone market
Another part of the study looks at foldable phones, which Apple has yet to commercialize while competitors like Samsung continue to roll out products. Opinions seem to vary on Apple’s chances of entering the market. But in any case, the survey found that just over half (52%) of smartphone owners say they are. do not have 13% of people are interested in purchasing a flip phone, and 13% said they would be interested in purchasing a flip phone within the next two years. This seems to suggest that almost half of consumers will consider it at some point.
