Is there a potential iMessage and WhatsApp killer? TikTok?There it is state of absentmindednessa messaging app planned for November 4th and gained a strong following by posting product demos and other videos.
Daze aims to cater to people who love stickers, Bitmoji, and other graphic elements found in existing messaging apps. As seen in Daze’s TikTok video, each of those threads plays out as a series of GIFs, animations, and interactive elements, some of which are powered by AI.
To further increase interactivity, Daze allows the creation and distribution of in-message minigames that can be customized by individual users. This feature puts Daze on par with platforms that have embraced gamified content, including industry leaders like Twitch and YouTube and startups like Noice.
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But the most interesting thing Daze is working on is the organic audience it has cultivated on TikTok. The official account already has 100,000 followers and more than 3 million likes, but the app has not yet been released to the public. According to , it is currently operating in an invitation-only beta version with approximately 1,400 users. tech crunch.
@daze.chat There’s a troll at the next stop… #collage #drawing #textingmycrush #creative #brat #relationshipadvice #chat ♬ Sailor Song – Gigi Perez
Daze’s user base will increase dramatically once it launches. tech crunch Daze reported that its sign-up waiting list has grown to 156,000 interested users.
“Our goal with Daze was to create a fully featured messenger that could compete with the likes of iMessage and WhatsApp, while also creating a suite of truly fun and creative features,” said Daze Founder. says. Willem Simons said tech crunch. “You can quickly type your message and press send, or you can drag the message anywhere in the chat. It’s easy to use and practical, but it’s also very freeing and unrestricted.”
TikTok should be happy to see young startups marketing themselves through vertical videos. The ByteDance-owned app has introduced a number of features aimed at small and medium-sized businesses and claims to have achieved strong results with its push. TikTok is estimated to have generated $14.7 billion for U.S.-based small and medium-sized businesses in 2023, according to a report by Oxford Economics.
Of course, there’s no guarantee that Daze will be able to take advantage of that head start. Other apps that gained popularity on TikTok, such as ByteDance’s Lemon8, have also seen a decline in usage after the initial viral outbreak. Daze will have a chance to prove its doubters wrong when its colorful message thread goes live on November 4th.
