Samsung remains the world’s largest smartphone brand, but the situation is not the same in India. The company has fallen to third place in India’s growing smartphone market, but this is not good news.
Vivo will become India’s largest smartphone brand in Q3 2024. Overtake Samsung
According to recent statistics from market research firm Canalys, Vivo was India’s largest smartphone brand in Q3 2024. The company shipped 9.1 million smartphones during the same period, giving it a 19% share of the market. Xiaomi came in second place with 7.8 million units shipped and a market share of 17%.
Samsung shipped 7.5 million smartphones in India in Q3 2024, capturing a 16% share of the market. This represents a 4% decrease in shipments compared to last year. Vivo’s shipments increased by 26%, and Xiaomi’s shipments increased by 3%. OPPO, which ranked 4th with 6.3 million units shipped, achieved a staggering 43% growth compared to Q3 2023.
Realme shipped 5.3 million smartphones in India in Q3 2024, capturing 11% market share. Other brands shipped a total of 11.1 million smartphones, with a market share of 24%.
Overall, 47.1 million smartphones were shipped in India in Q3 2024, an increase of 9% over Q3 2023. Despite the overall market growth, Samsung failed to capitalize on the market despite launching the Galaxy Z Flip 6 and Galaxy Z Fold 6 in Q3 2024. Third quarter. Hopefully, the company will see an increase in sales in the fourth quarter of 2024 due to the impact of the Christmas season.
