https://vivonewsroom.in/setting-new-standards-a-decade-of-vivos-breakthroughs-in-smartphone-photography/
Today’s smartphones are more than just communication devices. It has become an integral part of how we live, interact, and express ourselves in ways that were unimaginable just a few years ago. Not only can you connect with your loved ones, but you can also capture life’s most precious moments, relive those experiences, and share your stories with the world.
vivo recognizes the deep emotional connection between consumers and photography. Through our continuous efforts to deeply understand consumer preferences, vivo has consistently pushed the boundaries of innovation to meet rising expectations for smartphone cameras.
For vivo, a smartphone camera is more than just a device, it’s a companion that inspires storytelling and fosters a personal connection to the moments that matter most.
Ever since we started our journey in the Indian market, vivo has always set the benchmark in smartphone photography. As the company celebrates its 10th anniversary in the Indian market, its progress in the smartphone photography field is nothing short of astonishing. From launching the world’s first pop-up camera to introducing India-specific features like portrait mode for weddings and celebrations, vivo has consistently brought cutting-edge technology to Indian users. In particular, the strategic partnership between vivo and ZEISS has revolutionized smartphone photography by integrating professional imaging systems into smartphones.
Innovations co-designed by vivo and ZEISS make global technology more accessible and improve the camera experience for Indian consumers. vivo has transformed the way people in India capture, share and preserve the moments that matter by putting world-class imaging capabilities in the hands of millions of people.
Scroll through this journey to see how vivo’s relentless pursuit of excellence has pushed the boundaries of smartphone photography in India.
Let’s explore a decade of camera evolution that shaped this unforgettable experience at vivo, rooted in a vision to connect people and create a fun world through simple technology and experiences.
